A new brand identity for a robust financial services company. A merge of “Equity” and “Finance”. Two important words that had to be equally highlighted on the Company’s logo. A symbiosis of the two is achieved in the work that the studio has produced – one which spans to a wide array of applications.
“Minimal and balanced, yet enough descriptive. A ‘spot-on’ logo and brand identity created by the studio for equfin, followed by the design of the Company’s stationery, flyers, banners, building signage, as well as the graphics for its website. ”
“As an essential part of any financial technology company today, the new website reflects the values and image that the studio created for the company.”
